Can You Make Money From Makeup Blogging

How to start a beauty blog?

#1. Choose your interest or topic

Beauty is a vast area. You have to work at a micro-level if you wish to secure a space in the market. If you can deliver crisp content and address the queries of your readers, your blog is bound to be popular.

Know yourself first, in which area you feel more comfortable. If you like bridal makeup and are experienced in that, there is no need to write about styling tips. Pick a topic that you have in-depth knowledge of.

#2. Choose a perfect beauty blogging platform

15 Best Free Blogging Platforms Compared

When it comes to the blogging platform, WordPress is the most popular choice among bloggers worldwide. The reason behind the popularity is its user-friendliness and flexibility. It is easy to customize and anybody can use WordPress without any coding knowledge.

The other important factor is, there are lots of themes and plugins available that will help yous et up your website in no time!

Pros and Cons of WordPress – Should You Use It?

#3. Choose your domain name

Choosing a domain name is one of the most crucial parts of blogging. It shows in your URL. So, it naturally becomes your identity and permanent address on the web. You have to select a name very carefully. It should reflect what you write about. Also, it should be catchy enough to pull the readers. People should be able to understand easily what you are trying to communicate through your domain name.

Here are some tips of choosing your domain name for your beauty blog-

Keep it small and simple
Keep two or three options ready as the one you pick may not be available
It should be your original

Blog Name Generators – Find a Name for Your WordPress Blog

#4. Get hosting

The next thing you need to do is to find a suitable hosting. There are many hosting service providers in the market. All have their own plans and features. You need to go through the list of features and find one as per your needs.

We would recommend using Bluehost. It is one of the most popular hosting providers and offers one-click installation for WordPress and other CMS platforms like Drupal and Jumla. The hosting service also provides a free domain name.

#5. Install WordPress

With Bluehost, installing WordPress is the matter of only a few clicks. Here are the steps you need to follow –

Log into Bluehost
Go to the Control Panel
Click on the WordPress icon under the website section

Choose the domain where you want to install WordPress
Enter the site name, admin user name and admin password
Click on Install now

Now you will be able to see that WordPress has been installed successfully. You can now begin with your first blog.

#6. Find a WordPress theme

After you have installed WordPress, now is the time to get an appropriate theme. A theme allows you to give your desired look and shape to your website. There are many premium and free themes available for WordPress.

How to choose a WordPress theme? (20 Point checklist)

Here are a few popular themes you can choose from –

Free Lifestyle WordPress Theme

Lifestyle is a ready-to-use, responsive free WordPress theme that will give you a head start to launch your beauty blog. This theme comes with pre-designed pages specifically curated keeping the niche in mind so you don't have to do anything from scratch. With the 1-click import feature, you can just import the template, easily customize the content, and launch your blog. The theme comes with an integrated contact form to increase email inquiries and chances of collaborations.

Allure Beauty Blogging Theme

Allure is a professional beauty and fashion blog theme. It comes with a good collection of stylish home pages and has a powerful admin panel. There are elegant blog sliders and social media widgets. There are different blog layouts and lots of shortcodes. It has contact form 7 integration.

Cosmetista Beauty Blogging Theme

Cosmetista is a WordPress theme for beauty bloggers that comes with many different blog layouts and content composer. This premium theme has color management features and form builders. It is WooCommerce integrated. So, you can easily run an online shop. You can also choose to add animations to your content.

Falive Beauty WordPress Theme

Falive is a modern and creative WordPress theme that is most suitable for beauty and fashion blogs. It comes with a live editor with a theme customizer, 5 header layout options, and 3 feature slider options.

#7. How to publish your first blog post?

To share your ideas with your readers you need to publish your blog properly. To publish your blog, here are the steps you need to follow –

Go to your WordPress dashboard
Click on " Posts ->Add new"

You will find many blocks to add your content
Arrange your contents into different sections under headings and subheadings
You can also add photographs and videos to your post
You may also add links in you wish to
After you are done, click on the "Publish' button on your righthand side
Never forget to check the preview before you publish your blog to know whether it is alright

There are some important points which you should keep in mind while drafting your blog. It should be stylish, simple, and visually appealing. Write in simple language and add attractive and relevant photographs.

What should I blog about?

Once you decide to start a blog, the immediate question that comes to mind is, what to write about? Or, how to generate a good writing idea. The best way to generate an idea is to look around. You have to feel the pulse of your readers. You should be able to find out what do they want to know about.

Here are some common areas you can start with –

Makeup Tips And Tricks

Makeup artistry is a very popular niche. If you have good knowledge of makeup, you may try to share your tips for different occasions with your readers. You can also talk about how to take care of themselves.

Review of Beauty Products

Product review is another important area. If you have a habit of keep trying new products in the market, this is the niche you should try. But remember you should always share your original review. Otherwise, it is difficult to win the readers.

Hairstyling Hacks

If you are a hairstylist, you can share your ideas with your readers. People look for new hairstyles for different occasions. If you can provide them with new and innovative ideas regularly, you will get good traffic.

Nails Hacks

Nail painting is gaining popularity among women nowadays. If you are an expert in nail painting, share your creative ideas with your readers. If your ideas are stylish and catchy, people will follow your blog.

If you want to make your beauty blog a success, you need to promote it on social media. Here are some tips you may follow –

Identify your target group in social media
Check the traffic potential of various social media
Select your most appropriate options
Share your blogs
Your hashtags in relevant posts especially Instagram and Facebook

How do beauty bloggers make money?

Beauty is a popular and busy niche. So getting traffic in this area is not a big deal if you have quality content. And if you have good traffic, monetization is not very difficult. There are three major ways to earn through your blog –

Join Affiliate Programs

Nowadays most of the popular business organizations have their affiliate programs. You can join the affiliate-networks of the houses of whom regularly talk about. Amazon affiliate is a popular affiliate program. You can use it when you write about beauty products.

Display ads on your site

The other powerful way is to display adds on your site. You can sell space to various advertisers. You can join different ad networks or hos your own banners. Amazon Native Ads and Google AdSense are two popular ad networks. You can use different plugins to connect to these networks. WP AdCenter is one such plugin. It allows you to get as from third-party networks or display self-hosted ads on your site.

Sell products Online

One more popular way is to run an online store for your products. You can easily turn your website into an online retail outlet for the products you talk about or the brands to which you provide a platform. With some plugins, you can easily do that. WooCommerce is a popular such plugin. With WooCommerce integration, you can easily run an eCommerce store.

Top beauty blogs to follow in 2020

Into The Gloss

Into the Gloss is one of the most popular beauty blogs today. It has 84k followers on Instagram. The blog was founded by Emily Wisse in 2010. She was a fashion assistant in Vogue. Then she decided to share her ideas with the readers around the world. Today she is one of the rare beauty icons who have a lack of followers worldwide. She writes mainly about beauty products and careers in the beauty industry. The specialty of the blog is, it tries to define beauty in different ways. Beauty means something different to every woman. It tries to address the issue.

Front Row Beauty

Front Row Beauty is a beauty, fashion and lifestyle blog. It is also a popular online beauty tutorial. The blog is founded by Sydney based fashion and beauty expert Reika. She defines beauty as " being the best possible version of yourself on inside and out". So, in her blog, you will find almost all the information you need to improve your personality and look. Currently, Reika has 10k followers on Instagram.

I Covet Thee

I Covet Thee or ICT is a fashion and beauty blog by Alix Coburn in 2011. She is a UK based blogger and fashion icon. She also runs a YouTube channel by the same name. Currently, she has 425K YouTube subscribers, 189k Instagram followers, and 62k Twitter followers. She writes about beauty, fashion, lifestyle, and food. She loves to write about beauty, fashion, travel, and life. Thou, you will find many other beauty-related topics in her blog.

Makeup Savvy

Makeup Savvy is a beauty blog founded by Fiona Houghton in 2010. The blog has 10k followers on Twitter. The blog is mainly about beauty, skincare, nails, and lifestyle. You will also find here lots of product information and reviews. The specialty of the blog is, it has a resource section. There you will find many tips about beauty as well as blogging. Make Savvy is also very famous for its eye-catching photographs. You won't have to go through the details even, the photographs will convey many things to you. It is an information-rich blog. A popular choice for many beauty and fashion lovers.

That Grace Girl

That Grace Girl is an interesting beauty blog founded by Grace in 2011. She started writing about the product she discovered to cure her acne. Gradually she started writing about other beauty products too which were popular in the market. And, her website ended up becoming a beauty blog. Currently, she has a huge list of followers. The blog is mainly about beauty products.

Final thoughts…

There's is so much to consider before starting a beauty blog. Hope we could provide you with some valuable insight. The responsive themes mentioned in the guide will give you a head start to create a beauty blog. Do let us know in the comment box below if you have any questions on how to start a beauty blog.

Happy Blogging!